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Customizing Gourmet Chocolates With Maggie Louise Confections


Maggie Louise Confections is an Austin based creative confections company that brings haute couture designs to the world of chocolate. Launched in 2013, Maggie Louise Confections has reinvented the classic sampler box with color, personality and a unique customization platform, making each box of chocolate a fun and memorable experience to both create and gift.


Maggie Louise Confections needed a simple, ready-to-use product configurator for customers to use when building their own chocolate gift boxes.

Maggie Louise Confections gift assortment


Finding Artifi Labs, Maggie Louise Confections chose the product configurator based on its out-of-box layouts and the ability to easily integrate into any ecommerce site. Artifi Labs gave Maggie Louise Confections the ability to easily upload and change products and customization options based on the chocolates released each season.

Maggie Louise customizable stickers

However, the partnership went deeper. Maggie Louise Confections wanted the product configurator to match the brand’s haute couture vibe. Artifi Labs helped set up custom-designed widget tools reflecting the design-focused brand experience customers seek when buying from Maggie Louise Confections. Every purchase made is a memorable shopping experience.

Favorite Features

  • Custom User Interface
  • Artistic Configurator Widgets
  • Artistic Rendering of Chocolate
  • Choice of Graphics

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