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Artifi Labs Featured Speaker at Outdoor Retailer on Topic of Product Customization

During the week of January 25, 2018, attendees gathered at the annual Outdoor Retailer + Snow Show to collaborate and drive change in policy, sustainability, and outdoor participation.

As part of the show’s Outdoor University educational session, Artifi Labs VP of Marketing & Business Development, Tom Flierl, presented “Made to Order. Empowering Consumers to Customize Products.” Discussing the importance of product customization and how it affects consumer loyalty, Flierl went into detail about the future of ecommerce.

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